Wake Forest Univ. and developers Carter and Front Street Capital have unveiled plans for the first phase of the mixed-use development called The Grounds that will sit between Allegacy Federal Credit Union Stadium and Lawrence Joel Coliseum. The developers intend to sign a ground lease with Wake Forest, which owns the 100-acre site (and the arena and football stadium) that already draws roughly 750,000 visitors per year to roughly a billion dollars’ worth of athletic and entertainment venues.
“It’s really about the communal experience and old friends getting together, so having better amenities and destinations for before and after contests and special events absolutely will improve attendance, help traffic flow,” said Wake Forest AD John Currie.
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