University of New Orleans

New Orleans,

Student Wellness And Recreation Feasibility Analysis And Referendum Support

B&D was retained by the University of New Orleans in 1994 to complete a comprehensive feasibility study for the development of a new student wellness and recreation center on its main downtown campus. In addition to serving campus recreational and fitness needs, the new facility would house the university’s student health and counseling center encompassing physical, mental, emotional, and psychological services under one roof. We were charged with conducting market analyses, interviewing building users, defining outline program requirements, projecting acceptable fee levels, undertaking a comparative analysis of area health clubs, and performing detailed financial analyses to test the facility’s performance under a variety of fee levels and economic conditions. Based on survey responses, we analyzed the overall potential building usage of the three main components—recreation, student health, and counseling—and identified their relationship with respect to function and scheduling. We also led an open forum to address student and faculty/staff questions about the new building, and developed the final program document that involved detailed user interviews, and market and financial analyses. In 1995 we managed a student referendum that received an overwhelming approval for a $50-per-semester fee to support the project. The new $13 million, 84,363 SF recreation and fitness center was completed in 2001, receiving an Innovative Architecture & Design Award from Recreation Management magazine.